Real Estate Sales Teams
A new report from the National Association of Realtors called the Danger Report suggests that the sales team concept threatens brokers and individual agents. According to the report, sales teams can become powerful and create their own brand outside the broker's branding. Brokers also fear the managing team member could create policies for their team of agents that go against the broker's policies, or worse yet, violate Realtor ethics or real estate law. I operate as an individual agent and I've never felt threatened by a competing sales team. Most of the customers I work with want to know that the agent they hire is directly responsible for every single facet of their real estate transaction. Who wants a newbie inputting property descriptions into the MLS or in marketing? I can't think of anything that would be more frustrating as a real estate customer than calling my Realtor and getting passed on to "the person who handles that". For more o...